The concept is simple: ask Ben to write something for you, and when he does, pay him whatever you’d like. He has a proclivity for the written word, and while he may not have an English degree, he does have a rather impressive résumé. I recommend reading every word on his site; it’s all highly entertaining.
Here’s a little taste, where Ben presents his desire to follow the voice in his head:
This is what made Kevin Costner’s character in “Field of Dreams” seem like a crazy person, because he listened to that creepy, whispery voice he heard while working on his farm. But it turned out alright for him, I guess. He got to have a catch with his ghost father and played baseball in a corn field, and then all the headlights appeared at the end as the camera panned out so that you knew the farm was saved. I suppose success looks different for each of us.
Ben is trying to broaden his experiences, and add value to the lives of people along the way. Go ahead, ask him to write something for you. You have nothing to lose.
Also, Ben is my brother, but you shouldn’t hold that against him.